Partner Spotlight: Turtle Fur and BirdieBlue

Partner Spotlight: Turtle Fur and BirdieBlue


BirdieBlue could not be more excited than to announce our newest partnership with the iconic Turtle Fur. 

Back in the day, no ski outfit was complete without my Turtle Fur "Turtle Neck". My 10 year old self would be squealing with joy to know I would eventually get to partner with this beloved brand. Its especially sweet knowing Turtle Fur is female and Vermont founded as well! 

Since 1982, Turtle Fur®, which is also B Corp Certified, has been a leading outdoor headwear and accessories brand in the outdoor, snow sports, and lifestyle markets. When Turtle Fur reached out to BirdieBlue about upcycling deadstock fabrics, we immediately said YES. 

It all started with a visit to the Turtle Fur headquarters just up the road in Morrisville, VT. Inspiring doesn't even begin to describe the experience. We toured Turtle Fur's collection of deadstock, misprinted, and miscut fabrics. I felt like a kid in a candy store. So. Many. Prints. So many ideas on how to work together to keep clothes and fabrics out of landfills to create something unique that fosters joy where ever your adventures take you. Watch out we transform these fabrics into these special edition bags here

Sending my deepest gratitude out to the Turtle Fur team for this opportunity. As a small (but mighty and growing ;-)) start-up, it means so much to have larger brands open doors, provide a platform, and believe in our mission. Turtle Fur is also a great example to our BirdieBlue team that you can grow, create something new and fresh AND stay true to your founding principals. 

I hope you will all check out the latest collection of Birdie Bags lined in Turtle Fur fabric. We launched this collection with Baby Birdie Fanny Packs lined with fun, whimsical fabrics from the Turtle Fur Kids Line which includes prints of donuts, sharks, polar bears and camping scenes. You can shop this drop HERE. And keep checking back as we are working to expand the collection to include other Birdie favorites including Carry Alls and our OG Fannies. 


Kate and Team Birdie




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